Consumer packaged goods

67

of 100

social media users have bought something they saw in their feed. We make sure it’s yours.

Consumer packaged goods

67

of 100

social media users have bought something they saw in their feed. We make sure it’s yours.

/

Consumer goods

Consumer packaged goods

Shoppers decide in seconds. We plan and run the marketing that gets your product noticed, into the cart and back in the basket week after week.

Consumer packaged goods

67

of 100

social media users have bought something they saw in their feed. We make sure it’s yours.

Consumer packaged goods

67

of 100

social media users have bought something they saw in their feed. We make sure it’s yours.

Consumer packaged goods

67

of 100

social media users have bought something they saw in their feed. We make sure it’s yours.

Certified across...

Certified across

Certified across...

most brands don’t lose on the shelf. they lose in the feed.

Spikes at launch, then silencestrategy
Pack shots that don’t sellcontent
No one talking about youcreators
Ad spend with nothing to showmedia
the consumer goods playbook
Learn more
want

Make them want it. Unboxings, taste tests and creator reviews, cut for each platform and tested until one stops the scroll.

Learn more
find

Turn interest into carts. Ads sent to a product page or store finder where buying takes one tap.

Learn more
buy

Land the first order. Reviews, creator picks and bundles right next to the button, plus retargeting for anyone still deciding.

Learn more
repeat

Win the reorder. Subscriptions, bundles and community content that bring buyers back, plus ads aimed at people who look like your best customers.

the consumer goods playbook
want

Make them want it. Unboxings, taste tests and creator reviews, cut for each platform and tested until one stops the scroll.

find

Turn interest into carts. Ads sent to a product page or store finder where buying takes one tap.

buy

Land the first order. Reviews, creator picks and bundles right next to the button, plus retargeting for anyone still deciding.

repeat

Win the reorder. Subscriptions, bundles and community content that bring buyers back, plus ads aimed at people who look like your best customers.

regulars, not one-time buyers

regulars, not one-time buyers

regulars, not one-time buyers

full carts, not just likes

full carts, not just likes

full carts, not just likes

full carts, not just likes

full carts, not just likes

full carts, not just likes

regulars, not one-time buyers

regulars, not one-time buyers

regulars, not one-time buyers

CLIENT STORIES

real brands

real numbers

  • Consumer goods ·

    Seattle, WA

    Creator Ads

    "our sauce went from three stores to forty. commnty turned creator videos into ads that drove people into stores asking for us. retail buyers started calling us."

    Brand Manager

    Hot Sauce Brand

    40

    new retail stores

  • Consumer goods ·

    Seattle, WA

    Creator Ads

    "our sauce went from three stores to forty. commnty turned creator videos into ads that drove people into stores asking for us. retail buyers started calling us."

    Brand Manager

    Hot Sauce Brand

    40

    new retail stores

  • Consumer goods ·

    Seattle, WA

    Creator Ads

    "our sauce went from three stores to forty. commnty turned creator videos into ads that drove people into stores asking for us. retail buyers started calling us."

    Brand Manager

    Hot Sauce Brand

    40

    new retail stores

+46% conversion rate

After restructuring search campaigns and tightening negative keywords in 60 days.

Specialty coffee subscription

CPG · Paid search · USA

+46% conversion rate

After restructuring search campaigns and tightening negative keywords in 60 days.

Specialty coffee subscription

CPG · Paid search · USA

industries

other industries we grow

other industries we grow

FAQs

questions about

consumer goods

?

What does a CPG marketing agency do?

We get people wanting what you make, then get it into their cart online or their basket in store. That covers strategy, ad creative, creators, paid media and reporting tied to sales, all run as one system so the content that sells gets more budget.

What kinds of consumer brands do you work with?

Food, drink, snack, household and personal care brands that sell online, in stores or both. Most need more online sales and more pull at retail, so we plan for both from day one.

How do we get shoppers to buy again?

Make the second order easy and worth it. Subscriptions, bundles, new flavours and content that lands right when the first pack runs out.

Do creators actually move consumer products?

The right ones do. Creators whose followers trust their taste can drive trial fast, especially with a code, a link or a store finder that makes the next step easy. The best videos then run as ads.

Which platform works best for CPG brands?

Meta and TikTok usually drive the most trial, Google and Amazon catch people already searching, and TikTok Shop turns creator videos into sales on the spot. Most brands need a mix, so we start where your buyers already are.

Can you help us get into more stores?

We can help you build the demand retailers look for. Buyers notice brands that sell well and have people asking for them. Creator buzz, sampling content and local ads around your current stores give you proof to bring to the next pitch.

How do we rely less on Amazon and big retailers?

Build a direct line to your buyers. We send ad traffic to your own store, promote subscriptions and bundles, and grow a list of repeat customers you own.

Do you make the content too?

We plan the creative, brief creators and turn your existing product shots, unboxings and customer posts into ads built for each platform, then run them.

Built for your industry

ready when
you are

ready when you are

BLOG

fresh from

the feed

fresh from the feed

Lessons from real campaigns: what worked, what flopped and what we’d do differently next time.

Lessons from real campaigns: what worked, what flopped and what we’d do differently next time.

Lessons from real campaigns: what worked, what flopped and what we’d do differently next time.

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© 2026, 604 Digital Inc. All rights reserved.

Vancouver, BC

Subscribe to our newsletter and get insights and updates directly into your inbox.

© 2026, 604 Digital Inc. All rights reserved.

Vancouver, BC

Subscribe to our newsletter and get insights and updates directly into your inbox.

Vancouver, BC

© 2026, 604 Digital Inc. All rights reserved.