video advertising
Get seen at scale. We run video ads on YouTube, connected TV and in-feed placements that build awareness and drive sales.
Get seen at scale. We run video ads on YouTube, connected TV and in-feed placements that build awareness and drive sales.
15s
15s
/ made to be watched
/ made to be watched
4.9
4.9
/ 20 reviews
/ 20 reviews
people can’t search for a brand they’ve never heard of.
CAPABILITIES
big screen, small screen
Meta
TikTok
Creative testing
paid social
Paid social today is won on creative, not targeting. We run Meta, TikTok, Pinterest and Snapchat campaigns built around constant creative testing and reporting tied to revenue.
Learn more
Learn more
Meta
TikTok
Creative testing
paid social
Paid social today is won on creative, not targeting. We run Meta, TikTok, Pinterest and Snapchat campaigns built around constant creative testing and reporting tied to revenue.
Learn more
Contact us
Google Ads
Shopping
PMax
paid search
Paid search catches people who are already looking for what you sell. We manage Google Search, Shopping and Performance Max campaigns, from keywords and product feeds to landing pages and tracking.
Learn more
Learn more
Google Ads
Shopping
PMax
paid search
Paid search catches people who are already looking for what you sell. We manage Google Search, Shopping and Performance Max campaigns, from keywords and product feeds to landing pages and tracking.
Learn more
Contact us
Automation
Measurement
Channels
AI campaign optimization
Most brands run each ad platform on its own, and every platform claims the same sale. We connect them, measure what actually drives revenue and use AI to shift budget across channels every day.
Learn more
Learn more
Automation
Measurement
Channels
AI campaign optimization
Most brands run each ad platform on its own, and every platform claims the same sale. We connect them, measure what actually drives revenue and use AI to shift budget across channels every day.
Learn more
Contact us
Meta
TikTok
media
Paid media works best behind content that's already proven. We put budget behind your winners, test new angles and report on what actually drives revenue.
Learn more
Learn more
Meta
TikTok
media
Paid media works best behind content that's already proven. We put budget behind your winners, test new angles and report on what actually drives revenue.
Learn more
Contact us
01
/ 04
OUR APPROACH
from unknown to top of mind
No expensive TV spots you can’t measure. Three steps, and your video budget works as hard as your search budget.
match the screen
We plan where your video runs, from YouTube and Shorts to connected TV, based on where your buyers watch.
OUR APPROACH
from unknown to top of mind
No expensive TV spots you can’t measure. Three steps, and your video budget works as hard as your search budget.
match the screen
We plan where your video runs, from YouTube and Shorts to connected TV, based on where your buyers watch.
OUR APPROACH
from unknown to top of mind
No expensive TV spots you can’t measure. Three steps, and your video budget works as hard as your search budget.
match the screen
We plan where your video runs, from YouTube and Shorts to connected TV, based on where your buyers watch.
Your search ads are maxed out. Now what?
You’re already winning everyone who searches for you. The problem is, not enough people know to search. That’s where video advertising comes in. YouTube, connected TV and in-feed video put your brand in front of people before they’re looking, so there’s more demand for your search and social ads to catch.
Where can video advertising run?
YouTube: skippable ads, six-second bumpers and Shorts
Connected TV: streaming apps on the living room screen
In-feed video on Meta and TikTok
Demand Gen campaigns across YouTube, Gmail and Discover
How we’d approach it
Say you’re a regional hotel group heading into a slow season. We’d start with who books with you and where they live, then run YouTube and connected TV ads in those markets, timed a few weeks before people plan their trips. The creative would sell the stay, not the room: the view, the dinner and the morning walk.
We’d measure more than views. Branded searches, direct site visits and bookings from those markets show whether video is actually moving people. A good outcome is more people searching for you by name and bookings that start coming in earlier.
What most brands get wrong
They run their TV ad on YouTube and call it done. A 30-second spot made for a living room doesn’t work in a feed. We cut creative for each placement, and the first five seconds always carry the brand.
Making video ads that work on every screen
The same idea has to work on a living room TV and a phone in someone’s hand. We plan each campaign with a core story, then cut it into versions for each placement: a full spot for connected TV, a skippable cut for YouTube and short vertical edits for feeds. Whatever the length, the brand lands in the first five seconds.
Where it fits
Video advertising is part of our media work. It builds the demand that paid search converts, and it runs on creative from short-form video shoots. We run video campaigns for brands across North America.
Ready to get on the big screen? Book a free audit and we’ll show you where video could fit your mix.
Your search ads are maxed out. Now what?
You’re already winning everyone who searches for you. The problem is, not enough people know to search. That’s where video advertising comes in. YouTube, connected TV and in-feed video put your brand in front of people before they’re looking, so there’s more demand for your search and social ads to catch.
Where can video advertising run?
YouTube: skippable ads, six-second bumpers and Shorts
Connected TV: streaming apps on the living room screen
In-feed video on Meta and TikTok
Demand Gen campaigns across YouTube, Gmail and Discover
How we’d approach it
Say you’re a regional hotel group heading into a slow season. We’d start with who books with you and where they live, then run YouTube and connected TV ads in those markets, timed a few weeks before people plan their trips. The creative would sell the stay, not the room: the view, the dinner and the morning walk.
We’d measure more than views. Branded searches, direct site visits and bookings from those markets show whether video is actually moving people. A good outcome is more people searching for you by name and bookings that start coming in earlier.
What most brands get wrong
They run their TV ad on YouTube and call it done. A 30-second spot made for a living room doesn’t work in a feed. We cut creative for each placement, and the first five seconds always carry the brand.
Making video ads that work on every screen
The same idea has to work on a living room TV and a phone in someone’s hand. We plan each campaign with a core story, then cut it into versions for each placement: a full spot for connected TV, a skippable cut for YouTube and short vertical edits for feeds. Whatever the length, the brand lands in the first five seconds.
Where it fits
Video advertising is part of our media work. It builds the demand that paid search converts, and it runs on creative from short-form video shoots. We run video campaigns for brands across North America.
Ready to get on the big screen? Book a free audit and we’ll show you where video could fit your mix.
Industries we serve
Beauty
Beauty
Food
Food
Hospitality
Hospitality
3+
results, not reports
results, not reports
results, not reports
partners, not order-takers
partners, not order-takers
partners, not order-takers
partners, not order-takers
partners, not order-takers
partners, not order-takers
results, not reports
results, not reports
results, not reports
CLIENT STORIES
real brands
real numbers
"the commnty team has been instrumental in supporting our paid media efforts with technical knowledge, a data-driven approach and localized strategies."
Rachel Draper
General Manager, North America @ LOJEL
"the commnty team has been instrumental in supporting our paid media efforts with technical knowledge, a data-driven approach and localized strategies."
Rachel Draper
General Manager, North America @ LOJEL
+38% branded search
After a six-week YouTube and connected TV campaign aimed at new audiences.
Regional hotel group
Hospitality · Video ads · Canada
NOW ONBOARDING · Q1 '27
free audit.
no sales pitch.
We open your account, go line by line, and show you what’s working and what isn’t.
30 min • no commitment
30 min • no commitment
30 min • no commitment
BETTER TOGETHER
more ways to grow
short-form video
Videos made for the scroll, not the boardroom. We script and produce short-form content people actually watch.
TikTok
Reels
Shorts
Learn more
Learn more
short-form video
Videos made for the scroll, not the boardroom. We script and produce short-form content people actually watch.
TikTok
Reels
Shorts
Learn more
Contact us
paid social
Ads that scale on Meta and TikTok. We test creative fast and move budget to what actually converts.
Meta
TikTok
Creative testing
Learn more
Learn more
paid social
Ads that scale on Meta and TikTok. We test creative fast and move budget to what actually converts.
Meta
TikTok
Creative testing
Learn more
Contact us
paid search
Show up when people are ready to buy. We run Google Ads campaigns built around real buying intent.
Google Ads
Shopping
PMax
Learn more
Learn more
paid search
Show up when people are ready to buy. We run Google Ads campaigns built around real buying intent.
Google Ads
Shopping
PMax
Learn more
Contact us
short-form video
Videos made for the scroll, not the boardroom. We script and produce short-form content people actually watch.
TikTok
Reels
Shorts
Learn more
Contact us
paid social
Ads that scale on Meta and TikTok. We test creative fast and move budget to what actually converts.
Meta
TikTok
Creative testing
Learn more
Contact us
FAQs
questions about
video advertising
?
What is video advertising?
How much does video advertising cost?
What is connected TV advertising?
Is YouTube advertising worth it?
How long should a video ad be?
Do you produce the video ads?
How do you measure video ad results?
Can video ads target specific cities or regions?
ready when
you are
ready when you are
No commitment consultation
Honest take on what to fix
A clear plan for next steps
BLOG
fresh from
the feed
fresh from the feed
Lessons from real campaigns: what worked, what flopped and what we’d do differently next time.
